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How Send It works for sellers: interest builds, you list for sale at your Launch Price, a verified buyer opens the 72-hour auction, and the clock runs to sold.

Send It · Seller lists for sale

One project. Three moments.

Example walkthrough only. Names, prices, and activity below are sample illustrations — not a live listing, bid, or reserve.

Interest builds until the goal is met. The seller Sends It — lists for sale at the Launch Price. Followers get alerts; the first verified buyer to open the auction locks that floor as the opening bid and the 72-hour clock starts.

01 · Active
Interest Builds

Interested buyers show interest. Counter ticks toward seller's threshold.

02 · Ready
Seller Send It

Seller lists for sale. Interested buyers get email + push. Auction can open at the floor.

03 · Auction Live
72 Hours On Clock

Verified buyers bid from the Launch Price. Anti-snipe armed.

04 · Sold
Hammer Falls

Both parties get contact packet. Buyer pays seller direct. SMP captures 5% buyer premium (maximum $5,000).

⚡ State 01 · Ready

Verified buyer opens the auction

Interest goal met. Seller listed for sale. Followers got email + push. The first verified buyer starts the auction.

Project thumbnail in the ready-for-auction notification strip
'41 Plymouth Business Coupe
@rustyk5customs·Des Moines, IA·Numbers-matching · 350 V8
Project ready for auction — buyers can open the clock
Ready · 52 / 50 interested

Interest goal met. Send It?

The first verified buyer to start the auction locks in the opening bid at the Launch Price. After the seller lists for sale and interest is met, a verified buyer can open a 72-hour auction.

🔒
Seller launch
Only buyers already following can open the auction right now.

Buyers place verified bids after the auction is live.

04:23
Remaining
Launch Price · Opening Bid
$42,000

Set by the seller. Binding the moment you confirm. SMP charges 5% buyer premium ($2,100) at close, maximum $5,000.

Phone verified · @rustyk5customs
Email verified
Payout ready · Stripe connected
Interest goal met · 52 / 50
Start auction → $42,000 Opening BidKeep building interest
📬

52 builders just got the alertEmail + push fired at 14:23 ET. Early-access window closes in 4:23.

Interested · 52

JM
SD
MT
KP
RW
LM
TB
PE
+ 44 more
Ready · @rustyk5customs hit interest goal02:14 ago
@sandersdoug set a bid reminder38s ago
@mike_torres opened the page1m ago
@kenny_p viewing the Window Sticker2m ago
🔥 Start auction · Confirm Modal

The Two-Tap Commitment

Buyer taps Start auction → this modal opens. No accidental launches. They confirm the binding opening bid here.

You're about to start the auction

This places the opening bid at the Launch Price and starts the 72-hour auction. If you win, you're committed to complete the sale directly with the seller

$42,000
Opening bid?

If you win: $44,100 total (includes $2,100 buyer premium)

This is binding. Confirming launches a 72-hour live auction with you as the opening bidder. You can't withdraw.

1The 72-hour auction starts immediately. Other interested buyers can bid against you. If they do, you're free.
2If no one bids against you, you win the build at $42,000 when the timer runs out.
3You'll pay Rusty K5 Customs directly. SMP does not hold or escrow funds.
4SMP charges the 5% buyer premium ($2,100) to your card on file when the hammer falls.
Opening bid$42,000
Buyer premium (5%, capped $5,000)$2,100
If you win, you're committed to buy$44,100
SMP charges only the buyer premium · $2,100to Visa ••4242
Sell My Project does not hold funds. Never send money before seeing the vehicle in person and verifying the title.

Review the commitment summary on the next step before the auction opens. You attest you have or can promptly arrange funds to pay the seller.

Project preview — auction open commitment
● State 02 · Auction Live

72 Hours On the Clock

Opening floor is the Launch Price. Bidding open to all verified buyers. Anti-snipe armed. Final 30 minutes turn red and pulse.

Live auction project thumbnail during the 72-hour clock
'57 Chevy . LIVE
@rustyk5customs·Opened by @rustyk5customs at $42,000·11 verified bidders · 128 watching
Live auction — project on the blockLive · 14h 23m128 watching

Current Bid

'57 Chevy

@rustyk5customs · Des Moines, IA

@rustyk5customs launched at $42,000 · 57h 37m ago

Highest Bid

$54,500

by @jakemorrison · 4m ago

14:23:08

Time Left

11

Bidders

47

Bids

Anti-snipe armed. Bid in the final 2 minutes adds 2 minutes to the clock.
Place Bid → $54,750★ Watchlist

Next min increment $250 · Custom bid available

★ State 03 · Sold

The Sold Moment

Hammer falls. Buyer wins. Both parties get contact packet immediately. 5% buyer premium captured (maximum $5,000). Sale is final.

Sold project thumbnail after the hammer falls
'49 Chevrolet 3500 · SOLD
@rustyk5customs·Won by @jakemorrison · Boulder, CO·Opened at $42,000 → Final $58,000
Sold — winning moment★ Sold · 03/02/2026

Final · Sold Price

$58,000

'49 Chevrolet 3500

Opened at $42,000 → Final $58,000 · 72h auction · Des Moines, IA → Boulder, CO

RK

Rusty K5 Customs

@rustyk5customs · Des Moines, IA

Sold
52 buyers following, 11 bidders, started at the floor. The market said this truck was worth more — and it was. That's the whole point.

52

Interested

11

Bidders

47

Bids

+38%

vs Launch

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